Virginia Artist Premo the Great Drops New Album “BRICC FLARE” on October 31

Virginia artist Premo the Great is set to release his upcoming project “BRICC FLARE,” exclusively on Bandcamp & briccstudios.com, on October 31st. Inspired by his larger-than-life super villain rap persona, the 8-track album is reality rap at its purest form, designed to speak directly to the ones who refuse to fold under the pressure of their environment.

With production by E. Stoute and KNKTRNL, there’s a sharp edge to the project that builds from start to finish. Premo the Great isn’t here to wrap his truths in glossy packaging. This is hard-hitting lyrical commentary delivered with both precision and grit. Each record doubles as a piece of survival literature that refuses to sugarcoat the harsh realities many artists falsely represent and glorify.

One of the highlights of the project is “Ghost of P,” a record that feels like a conversation across generations. Built around sound bites of Mobb Deep’s Prodigy voicing his frustration with the current state of rap, the track sets a heavy tone from the jump. Premo the Great picks up the torch, proving he’s not just listening to the ghosts of the culture but actively restoring order to the game.

Another standout track is “No Lucc,” a record that reinforces Premo the Great’s mantra of grind over gimmicks. His verses cut through with conviction, making it clear that his position is built on hustle alone, not chance. Over a gritty backdrop, Premo floats over the soundscape with pinpoint accuracy, a recurring theme heard throughout the album.

Closing out the project is “Gun Hill 2,” a hard-hitting finale that showcases Premo the Great’s ability to craft music that resonates with the block. The track is laced with slick barwork and carefully structured rhyme schemes, a reminder of his technical skill as much as his storytelling. As the last impression of “BRICC FLARE,” it doesn’t just wrap things up; it leaves listeners with the urge to spin the entire project again.

For fans looking to own a piece of the release, a miniature CD collectible of “BRICC FLARE” will be available onBandcamp & briccstudios.com. More than just a keepsake, the collectible comes loaded with exclusive features—including a photo gallery, music videos, full song lyrics, and direct access to the album itself. For those who can’t wait until the official release, the miniature CD collectible will be available early on October 25th at the “BRICC FLARE” listening event. For more information and all future releases, follow Premo the Great by clicking the links below.

OFFICIAL SITE | BANDCAMP | APPLE MUSIC | SPOTIFY

YOUTUBE | INSTAGRAM | FACEBOOK