Bugatti and Jacob & Co. Unveil Tourbillon and Tourbillon Baguette

Summary

• Bugatti and Jacob & Co. unveil Tourbillon and Tourbillon Baguette watches
• Features include a 30-second flying tourbillon and a sapphire-crystal 16-piston engine automaton
• The diamond-set Tourbillon Baguette is limited to 18 pieces worldwide

Bugatti has once again fused the worlds of hypercar engineering and high watchmaking, unveiling the Bugatti Tourbillon and Bugatti Tourbillon Baguette, created in partnership with Jacob & Co. Both timepieces mirror the DNA of Bugatti’s latest hypercar, sharing its mechanical artistry and spirit of innovation.

The Bugatti Tourbillon watch reimagines the hypercar’s dashboard with Jacob & Co.’s fastest-ever 30-second flying tourbillon on the left of the dial, a central hour-and-minute subdial and an intricate 80-hour power reserve indicator. A standout feature is the sapphire-crystal engine block automaton, housing 16 titanium pistons powered by a 22.37 mm crankshaft. At the press of a button, the pistons go into motion, replicating the drama of Bugatti’s V16.

Notably, the watch’s case, measuring 52 x 44 mm, echoes Bugatti’s design language, from its grille and rear wing to sapphire “windows” on the sides that reveal the movement. For collectors seeking the pinnacle of exclusivity, the Bugatti Tourbillon Baguette elevates the design with 328 baguette-cut diamonds, 18 rubies and an 18K white gold case, channeling the elegance of high jewelry. Only 18 pieces will be produced.

“Together, Bugatti and Jacob & Co. push the boundaries of engineering and artistry,” said Wiebke Ståhl, Managing Director at Bugatti International, adding, “Each piece is a masterpiece designed to endure for generations.”

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