Summary
Get ready for an unlikely fusion of streetwear rebellion and classic cool, as Anti Social Social Club (ASSC) announces its highly anticipated Summer Capsule collaboration with beverage titan Coca-Cola.
Known for its ironic slogans and exclusive drops, ASSC is set to infuse Coca-Cola’s iconic imagery with its signature edge. The range of coveted apparel like hoodies, tees and accessories that marry the recognizable Coca-Cola script and vibrant red palette with ASSC’s distinctive graphic language. This collaboration bridges the gap between Coca-Cola’s universal appeal and ASSC’s niche, cult-like following, offering a unique blend of nostalgia and contemporary streetwear defiance.
For fans of both brands, the Anti Social Social Club x Coca-Cola Summer Capsule also features a selection of accessories like padel rackets and bucket hats. The graphics highlight Coca-Cola’s influence across the world, with text in Korean, Chinese and more seen on the pieces. Of course, the classic polar bear is a main graphic of the collaboration, which is adorned in Coca-Cola red.
Look out for the collection dropping on June 14 online.
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