Shoei and EyeLights Introduce the GT-Air 3 Smart, the First AR-Integrated Motorcycle Helmet

Summary

• The Shoei GT-Air 3 Smart is the first motorcycle helmet to launch with fully integrated Augmented Reality (AR) technology
• Developed with EyeLights, the AR display projects crucial navigation and safety data directly onto the visor within the rider’s line of sight
• The helmet also features a high-quality, built-in Bluetooth audio system for hands-free music, communication, and navigation prompts

The future of motorcycling safety and connectivity has arrived with the unveiling of the Shoei GT-Air 3 Smart, the first motorcycle helmet to feature fully integrated Augmented Reality (AR) technology. Developed through a landmark partnership between premium helmet manufacturer Shoei and smart technology firm EyeLights, this helmet is poised to revolutionize the rider experience.

The core innovation lies in the built-in EyeLights AR display, which seamlessly projects critical navigation, speed, and safety information directly onto the visor within the rider’s line of sight. This allows riders to keep their focus entirely on the road, minimizing distraction while maximizing access to essential data. Unlike aftermarket systems, the AR unit is integrated directly into the GT-Air 3’s shell, maintaining the helmet’s structural integrity, aerodynamic profile, and noise reduction capabilities.

Beyond the cutting-edge visual display, the GT-Air 3 Smart also includes a fully integrated, high-quality Bluetooth audio system. This allows for easy communication, music streaming, and clear navigation prompts, all controlled hands-free. By combining Shoei’s renowned commitment to safety and comfort with EyeLights’ advanced AR and audio tech, the GT-Air 3 Smart elevates the helmet from a piece of protective gear to an indispensable, intelligent riding tool. This launch marks a significant leap forward in motorcycle accessory innovation.

Click here to view full gallery at Hypebeast