NFL Stands by Bad Bunny Halftime Show

Summary

• NFL Commissioner Roger Goodell confirmed that Bad Bunny will headline the 2026 Super Bowl Halftime Show despite facing political criticism
• Goodell defended the decision by citing the Puerto Rican artist’s global popularity and the league’s goal to create an “exciting and united moment”
• The commissioner stated the NFL is not considering dropping the performer, prioritizing cultural impact and entertainment value

NFL Commissioner Roger Goodell has firmly shut down demands to change the Super Bowl Halftime Show, reiterating that Bad Bunny
will headline the 2026 event despite public criticism from conservative figures. The Commissioner’s defense emphasizes the artist’s global appeal and the league’s confidence in delivering a unifying cultural spectacle.

Speaking at the NFL’s fall owners meeting, Goodell addressed the controversy directly, calling Bad Bunny “one of the leading and most popular entertainers in the world.” He argued that the choice was “carefully thought through” and acknowledged that every Super Bowl act draws “some blowback or criticism.” The goal, Goodell stated, remains to deliver a performance that will be an “exciting and united moment” for the hundreds of millions watching.

The backlash, which includes criticism from Donald Trump, centers on the Puerto Rican superstar’s Spanish-language music and past political stances. However, the NFL is leaning into the cultural statement, highlighting Bad Bunny’s immense popularity, especially among younger and more diverse audiences. Bad Bunny himself has playfully responded to the critics, urging them to “learn Spanish” before judging. By standing firm on the decision, the NFL is prioritizing global entertainment value and cultural impact over political appeasement, ensuring the 2026 halftime show remains one of the most anticipated events of the year.

Click here to view full gallery at Hypebeast