Danish audio company AIAIAI is partnering with cultural platform and lifestyle institution HIDDEN.NY, to celebrate music as creative expression. The two brands are releasing a limited number of co-created AIAIAI products, tapping into the shared strength of their design credentials and cult followings. The special editions will be offered as an exclusive drop that can be accessed on HIDDEN.NY and AIAIAI’s platforms as well as selected retailers on November 8th.
HIDDEN.NY started out as a digital mood board that lived on Instagram, but has since grown a cult-like following allowing the platform to develop into a full fledged brand releasing collaborations and merch. Just recently, HIDDEN.NY launched an exclusive drop with Asics, following other collaborations with the likes of Salomon and Needles. This time around, HIDDEN.NY steps into music culture for the first time, by partnering with long time favourite brand of the music world, AIAIAI. Known for its sleek design and modular and sustainable approach to product technology, the brand is a perfect match for the simple HIDDEN signature white and green palette for a collaboration kept clean.
Since its inception, AIAIAI has prioritized empowering artists, creators and brands who have a strong voice and influence on the community. AIAIAI has long been a favourite choice amongst music creators and some of the most influential artists of today including Kaytranada, Benji B, Keine Musik, Dev Hynes, KNXWLEDGE and ARCA. This drop builds on the rich history of AIAIAI’s product collaboration work with noteworthy artists and brands such as Ninja Tune, Stones Throw, Carhartt, COLORS, Brain Dead, and Places+Faces. With this collaboration, AIAIAI further establishes its place as a cultural leader in the music and lifestyle space.
About the products
Tracks
Award-winning, supra-aural headphone with a subtle design, focusing on simple lines and an iconic shape. 40mm speaker drivers for a full-spectrum sound quality with a tight bass and detailed high frequency notes. Designed around an aluminum brace that acts as a rail system for the sliding ear cups.
TMA-2 Move Wireless
Premium modular Bluetooth headphones with critically acclaimed sound from our professional TMA-2 Studio line. High isolation and comfort with over-ear, PU leather cushions. Bluetooth 5.0 with +40 hours of playback.
UNIT-4
Seamlessly bring your studio sound to your most creative spaces. Portable studio monitors with powerful performance and accurate sound representation. Battery-powered and ultra-low latency wireless audio for a cable-free and seamless experience.
Find out more here
The post Hidden.NY X AIAIAI collaborate for limited drop appeared first on Decoded Magazine.
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