Summary
- Olaolu Slawn has released a preview for his Rolex customization.
- A recent video, captioned “AUGUST 2025,” shows glimpses of the modified Day-Date featuring one of Slawn’s signature clown designs.
Olaolu Slawn is on a roll. 2025 has been a busy year for the Nigerian-British artist who’s taken over Wembley Stadium, an on-track F1 car, Marni’s Fall/Winter 2025 runway and an Air Max 90 drop. Following on momentum of the first half of the year, the artist recently took to Instagram to tease the bespoke Rolex he’s got in the works.
Initial photos of the watch surfaced last week via Clint419 on X who wrote, “SLAWN ROLEX. COMING SOON,” which was followed by a more in-depth look posted by the artist himself. The video shows the Corteiz founder handling what appears to be a customized Italian Oyster Perpetual Day-Date, featuring one of Slawn’s signature clown motif on the dial, with a background that boasts peach tones and magenta accents, all framed in classic gold hardware.
Last year, Rolex enlisted Slawn for a special 10-piece run of the Datejust 41mm, seen on the wrists of Stormzy, Lil Yachty and Dave. His latest Instagram caption hints at an “AUGUST 2025” release, though a recent comment from the brand suggests the Day-Date may be a one-of-one. Whether it’s a one-off horological work or something more, head to the artist’s page for more updates.
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